Nowadays, China’s transformation is changing with each passing day, and it can even be changed step by step. But change does not leave its roots, when you start to focus on the nature of change, not the results of change. You will be more and more deeply aware of the regular wave.
the one-dimensional world is being demolished and reconstructed, the two-dimensional world is being divided, and the three-dimensional world is forming. High dimensional challenges and low-dimensional always have advantages. Therefore, online stores can disperse physical stores, and wechat’s rivals must be born in the field of intelligence. Therefore, the real good play is still to come!
the PC Internet solves the information symmetry, the mobile Internet solves the efficiency docking, and the future Internet of things needs to solve the interconnection of all things: data free sharing, value distribution on demand. Shui Mu ran believes that the essence of Internet plus is to build a bottom structure so that everyone on the top can find the target quickly. Whether looking for customers, lovers or partners.
the PC Internet solves the information symmetry, the mobile Internet solves the efficiency docking, and the future Internet of things needs to solve the interconnection of all things: data free sharing, value distribution on demand. The essence of Internet plus is to build a bottom structure so that everyone on the top can find the target quickly. Whether looking for customers, lovers or partners.
“northbound, Guangshen” is becoming “northbound, Shenzhen Hangzhou”. The decline of traditional trade will pull Guangzhou down, and the rise of cross-border e-commerce will help Hangzhou. In the future, China’s urban pattern should be “power regulation in Beijing + financial operation in Shanghai + Intelligent Technology in Shenzhen + e-commerce in Hangzhou”.
from “production according to plan, consumption according to plan”, to “production according to market, distribution according to profit”, and then to “production according to consumption and distribution according to value”, Shui Muran believes that in the future, China will “produce according to demand, distribute according to demand”, and meet all people’s needs.
traditional advertisements always rely on the power of media to influence people, such as the bidding of CCTV. Later, Internet advertising began to rely on technology to achieve accurate delivery, such as by region, by revenue, by time period. Later, the rise of social media enabled good advertising to spread spontaneously. The best advertising in the future must be the product itself, and the best product must also have advertising effect.
real estate management is the location, the traditional Internet business is traffic, we media business is fans. The future is the battle between “influence” and “appeal”, and the instant linkage of “core fans” is the “gravitational wave” of future business.
the media is moving from concentration to divergence, from unity to balance. The rise of we media will produce two major results. First, it has aroused many people’s enthusiasm for creation. As a basic attribute of human beings, words are finally recovered, and the emotional side is stimulated, which can moisten this increasingly mechanized world. Second, China’s discourse power began to split, and ordinary people urgently demanded the decision-making power to participate in public affairs, such as who should be invited to the Spring Festival Gala. In the future, everyone is a we media, and the emergence of information flow makes the media die out.
the industry will be more and more vertical and the cooperation will be more and more perfect. Therefore, the traditional barrel principle is no longer tenable. In the past, we have always been making up for our own shortcomings, because your short board has limited your comprehensive level. In the future, we will continue to expand our strengths, because your strengths determine your level. Shuimulan thinks that you only need to make the best of one aspect you are good at, and others will cooperate with you. This is called the long board principle.
the traditional network of relations in Chinese society has been constantly torn apart. With value distribution as the relationship, new links are forming. Everyone is a node, carrying out value transmission. The new social structure stresses “rules” rather than “relationships”. And your position and level is determined by the value you bring.
external seeking means seeking for relationship, channels, resources, contacts and opportunities. Internal seeking means facing the most authentic side of your heart and arousing interest, enthusiasm, hope and ideal. When you do yourself well, the external things will be attracted by you. This is the so-called “seeking others is better than seeking yourself”.
for everyone in the future, one thing will become very important, that is, credit. Behavior credit ability personality wealth. With the help of big data, your behavior deduces your credit value. Then, with credit as the fulcrum, ability as the lever and personality as the driving force, the scope of power of joint prying is the size of the world you control.
people rely on fixed companies to repeat fixed labor at a fixed time and place, which belongs to passive labor. The total wealth of the future society is created in this way: people rely on their own strengths, point-to-point docking and complete every demand, fully integrate into every link of society, which belongs to active creation. As a result, the wealth of the whole society will achieve fission growth.
a large number of freelances have sprung up. The organizational structure of Chinese society has changed from company + employee to platform + individual. Everyone will break through the shackles of traditional shackles and get a chance to be reborn. The key lies in whether you stimulate your potential energy. This is a real liberation movement!
that is to say, we can complete a task independently, and we can also rely on cooperation and organization to carry out systematic projects. Therefore, there is neither a shortage of small and trivial cultivators, nor organizations and teams capable of carrying out vast projects.
when you have an idea, you can express it first, then display it on the platform, and then attract the people you like to place an order. After getting the order, you can find the factory to produce it, and then send it to the consumers.
the essence of working is to sell one’s own labor force at a fixed price, without bearing the consequences. With the end of the employment age, you must take the initiative to think and solve problems, and try to play their strengths to create value for society and others, otherwise you have no value to exist. Shui Muran believes that the Chinese way of working is upgrading from “making a living” to “creating”.
in the traditional society, only all businesses can do, because of the asymmetry of information, the “supply” and “demand” of the society are always misplaced, which requires businessmen’s business behavior to connect with them and make profits from it. And the business foundation built by the Internet will be more and more perfect, and the two can be accurately connected at any time in the future. All the intermediate links are gone, and the logic of profit margin does not exist. The word “doing business” needs to be redefined, and the thinking of Wenzhou people is completely out of date.