Favorable policy and epidemic situation test: the third party Internet medical platform to ride the storm

in mid July, the office of the State Council issued the notice that the “Internet plus” medical service fees that met the requirements should be included in the scope of medical insurance payment, and standardized the promotion of chronic diseases Internet referral, telemedicine, Internet health consultation and other modes. From “breaking the waves” during the epidemic period to “riding the wind” promoted by policies, the third-party internet medical platform is looking forward to new growth. The outbreak of

novel coronavirus pneumonia is a major training for the Internet healthcare industry. As the offline diagnosis and treatment channels are blocked and resources are scarce, the internet medical industry has rapidly opened up a “second battlefield” of anti epidemic, which has alleviated the difficulties of ordinary people in seeking medical treatment and purchasing drugs during the epidemic period, and also eased part of the tension. A large number of people’s medical needs flow online, which is also accelerating the rapid growth of the internet medical industry. According to Yiguan’s prediction, there will be nearly 200 billion internet medical market in 2020, and the growth rate is expected to reach 46.7%. < / P > < p > in addition to the Internet hospitals set up by public hospitals, the third-party internet medical platform has also made outstanding contributions in the “second battlefield”. According to statistics, the consultation volume of some third-party Internet service platforms has also increased by more than 20 times over the same period, and the number of prescriptions has increased nearly 10 times. According to the data provided by gooddoctor online, from January 20 to April 12, the total number of patients received by Haoda online platform exceeded 6.72 million, and the total number of doctors received exceeded 80000. During the peak period, the average daily demand for online consultation increased by 648% compared with December 2019. < / P > < p > “Internet medicine was first experienced by many people during the epidemic, but whether people will continue to use it after the epidemic depends on whether the industry participants can continue to provide satisfactory medical services to people.” Good doctor online founder and CEO Wang Hangxiang said. Although the operation efficiency of the third-party internet medical platform is higher, the cost is lower, and the resource allocation ability is stronger, the internet medical industry is still faced with many problems such as user habits, market promotion, business model and so on. < / P > < p > “if a large-scale application is accepted by the whole society, it must be a very standard service with a very good service experience. By contrast, the services we offer are far from that. How to make the quality of non-standard medical and health products and services uniform and form standardized services is an urgent problem for the whole Internet medical industry. If we can’t solve this problem, it’s impossible to form a scale, “Wang said.” therefore, we believe that setting industry standards and improving service quality are the most critical < / P > < p > the rapid growth of the third-party Internet health care from the actual combat still has some shortcomings in the development process, but this is enough to let the country see the huge prospect of the industry development. < p > < p > on July 15, the 13 departments jointly issued by the national development and Reform Commission, the network information office, the Ministry of industry and information technology, and the medical insurance bureau clearly pointed out that it is necessary to “support the collaborative development of the platform in the fields of medical treatment, health management, pension and health care, and cultivate healthy consumption habits”. Wang hang told reporters: “this is the first time that a third-party internet medical platform has been mentioned, which plays a positive role in promoting the development of the internet medical industry. During the epidemic period, the internet medical platform played a role in resource allocation, disease science popularization, screening, and relief of offline medical pressure. After these roles were highlighted, the state gave more affirmation and policy support The awesome policy is undoubtedly positive affirmation of the development and innovation of the industry. In addition, another favorable industry policy was announced. In July 21st, the office of the State Council issued the statement that the “Internet plus” medical service fees that met the requirements should be included in the scope of medical insurance payment, and standardized the promotion of chronic disease Internet referral, telemedicine, Internet health consultation and so on. Once again, the measures to promote internet medical care are mentioned, and various policies are increasing efforts to promote the development of internet medical industry. However, substantial policy implementation is still needed to bring internet medical care into the scope of medical insurance payment. “The biggest problem we face is that we are not a designated institution for medical insurance, have no medical insurance quota, and have no priority status. But it also has advantages. It will force us to prove that our service quality is better and the cost is lower, which can help medical insurance reduce costs and increase efficiency. When we do that, Medicare will give us a chance. ” Wang said. If we want to get through the last kilometer of the third-party internet medical platform to take off, we need the joint promotion of all parties. Counterpoint announced top 5 best selling models: domestic iPhone 11 tops the list

Author: zmhuaxia