On September 16, apple held a new product launch, and I believe many of my friends stayed up late to watch the launch. Unfortunately, Apple’s iPhone 12, which has attracted much attention from apple, didn’t show up. According to sources, the iPhone 12 will meet you at Apple’s launch in October. < / P > < p > although Apple has many ecological advantages, it will launch many new products in a month. Huawei mate40 series, for example, will also carry a 5nm process chip, and it will have strong competitiveness in other aspects. So it seems that apple is going to “miss the opportunity”. < / P > < p > so the question is, is the iPhone 12 released in October worth the rest of the month? And what “killer mace” will new products take out to improve the competitiveness of products?
as early as last year when Apple launched the iPhone 11 series, there were make complaints about iPhone 11’s characteristics and network support on the Internet. These voices mainly focus on the lack of 5g network support, the lack of high refresh rate screen, and the fact that iPhone 11 is still LCD screen. < / P > < p > of course, when the iPhone 11 was released, there were already products supporting 5g network and high brush on the market. Assuming that the iPhone 11 at that time could carry high brush and 5g, it would definitely increase its sales again. However, just as we were expecting, apple quietly produced a 4G mobile phone with ordinary LCD refresh rate, which was quite disappointing. However, we can see from the information obtained so far that there is a certain “leak detection and remedy” in the iPhone 12 series. The iPhone 12 series will support 5g network, and the iPhone 12 Pro Max will also support millimeter wave technology. < / P > < p > but whether the iPhone 12 series uses a high refresh rate screen is a bit of a puzzle. According to some news, only the iPhone 12 Pro Max supports high refresh rate screens, and others indicate that there is no such screen in the whole series. However, given the other news that the iPhone 12 series will be thinner, the high refresh rate may not really become the standard in the whole series. < / P > < p > at the same time, the iPhone 12 will adopt OLED screen, which makes the iPhone 12 series perfect some of the regrets left by the iPhone 11 series and make it more perfect. This is undoubtedly good news. After all, the basis of competition is to surpass “oneself” and improve the past shortcomings, so as to win the recognition of consumers, rather than let regret become “forever”. < / P > < p > earlier, we talked about the “regrets” of iPhone 11. Only these “regrets” can not impress more consumers. If you want to further improve the sales volume, you need to upgrade in more aspects. According to the news, the iPhone 12 series will be equipped with A14 bionic chip. However, unlike in previous years, this new A-Series chip has not been launched by the iPhone. At present, the chip has been carried on the iPad air 4 released this time. < / P > < p > for this chip, we still need to briefly introduce it. A14 bionic chip adopts 5nm process technology, which has better performance and lower power consumption compared with the 7Nm process adopted by the previous generation A13 chip. Although A14 chip also uses 6-core CPU and 4-core GPU, A14 has 11.8 billion transistors, which is much higher than the 8.5 billion transistors of A13. At the same time, in terms of AI performance, A14 also has a significant improvement. It is equipped with a new 16 core neural engine, which has doubled the number of cores compared with the previous generation, and can handle 11 trillion operations per second at the highest. < / P > < p > in addition to the improvement of processor performance, the disclosure message also pointed out that the iPhone 12 will also be upgraded in the aspect of imaging system, which mainly points out that the iPhone 12 will add lidar sensor in the pro version. The lidar sensor has been carried on the iPad Pro before, and its main function is to quickly build 3D maps and identify objects through lidar scanning. This function combined with AR can have better development and achieve more novel functions. It also provides convenience for daily ranging. The addition of the sensor can make iPhone 12 convenient in AR function and daily use. < / P > < p > in order to further improve the experience and competitiveness, it is necessary to improve both hardware and software. The iPhone 12 will be equipped with the upgrade of IOS 14 to create a software experience. At present, IOS 14 has been released. The new space audio brings more audio experience. This function can use dynamic head tracking to let the sound spread all over the space, creating an immersive surround sound experience. < / P > < p > at the same time, IOS 14 has made many improvements in ease of use. The redesigned small components can be directly placed on the main screen, and the stack of small pieces can make full use of the main screen space, making IOS 14 more free and more personalized. Small, medium and large sized small components can select the amount of information to be displayed. < / P > < p > obviously, compared with the previous generation, iPhone 12 has a good improvement in both hardware and software, which makes the competitiveness of the product continuously improved. Performance and innovation are the cornerstone of product development. Combined with the strong ecological layout of IOS, the cornerstone of iPhone 12 has been strong enough. < / P > < p > from all kinds of revelations, the iPhone 12 series has changed in many aspects, such as 5g network support, full range OLED, video system upgrade, and the start of minimum 128GB storage capacity. It seems that the price increase has become an inevitable result. However, some information points out that on the basis of no price increase, the attached charger will be cancelled, and the battery capacity and specifications will decrease, which will naturally affect the purchase of users. < / P > < p > in fact, we don’t have to worry too much about whether the price of the new iPhone will rise. Since apple is considering launching new products in October, it certainly doesn’t want to miss the “double 11” promotion that everyone “loves to see”. At that time, pinduoduo platform, the third-party price cutting platform, will vigorously promote its own 10 billion subsidy policy. < / P > < p > when it comes to pinduoduo’s 10 billion subsidy, he can’t get away from the iPhone XR and the “results” of the iPhone 11 series. Today, we can see that the iPhone 11 series is quite cost-effective under the pinduoduo 10 billion subsidy activity. On the official website, the initial price of iPhone 11 is 5499 yuan, while under the pinduoduo 10 billion yuan subsidy activity, the subsidy of thousands of yuan is still very cost-effective. Boldly predict a wave, pinduoduo will certainly take action after the launch of the iPhone 12, and carry out a wave of 10 billion subsidies. Therefore, for most consumers, the starting price of Apple’s official price increase or not is illusory, and only the substantial subsidy and price reduction is the most important. Choosing to buy iPhone on pinduoduo has become a “consensus” of many consumers. There are also some digital bloggers who have made judgments on the price of iPhone 12. Under pinduoduo’s subsidy, the price will be lower. It can be said that consumers have formed the thinking habit of “buying ten billion yuan subsidy for Apple”. < / P > < p > I believe that many consumers like the author choose to buy mobile phones in pinduoduo because they can give huge profits when they have the guarantee of genuine products. After all, no one will be unable to live with “silver”, or “Zhenxiang”. Counterpoint announced top 5 best selling models: domestic iPhone 11 tops the list